Are you fascinated by the world of premium brands, as well as the aesthetics, craftsmanship and strategic thinking behind exclusive products? Choose a study programme that allows you to align your career with the global world of luxury. The bachelor’s degree in Luxury Business at VIZJA University is designed for future professionals in the premium sector—those who want to successfully build and manage luxury brands on the global market, based on an in-depth understanding of the industry and the latest international trends.
The curriculum covers a wide range of topics, including luxury brand management, sensory marketing and communication, premium consumer psychology, and corporate social responsibility in various areas of the luxury market—such as fashion, beauty, hospitality, real estate and automotive industries.
By choosing the Jewellery Design and Gemmology study path, you will gain unique insight into the world of fine jewellery—from expert knowledge of gemstones and precious metals, to practical aspects of jewellery design, goldsmithing techniques, valuation, brand promotion and jewellery-related investment strategies.
Graduating from the Luxury Business programme with a study path in Jewelry Design and Gemmology will provide you with professional preparation for a career in the refined world of fine jewellery and the gemstone market. You will be ready to pursue roles such as jewellery product specialist, premium brand manager, VIP client advisor, luxury boutique sales expert, or consultant in jewellery design and valuation.
The skills and knowledge gained during your studies will enable you to develop exclusive brands with confidence and offer expert consultancy services within the premium sector.
You are interested in the world of luxury—especially the jewellery and gemstone industry;
You have an open mind, think strategically and enjoy analysing market trends;
You want to grow in a field where a sense of style, business skills and a global outlook are essential.
In line with the new requirements for visa applications introduced by Polish consulates around the world, candidates applying for a student visa are now required to submit a document confirming their eligibility to apply for a bachelor’s degree (first-cycle studies), issued by the Polish Education Superintendent Office (in Polish – Kuratorium Oświaty). Previously, this document could be provided after arrival in Poland, but under the new regulations, it must be submitted along with the visa application. The procedure for master’s degree candidates remains unchanged.
While the new requirement may slightly extend the visa process, the VIZJA University is fully prepared to support bachelor’s degree candidates throughout this period. To ensure there are no disruptions to their education, candidates who cannot arrive in Poland before the start of classes will be able to participate in lectures online via MS Teams.
We also have developed a range of effective solutions to provide comprehensive assistance in obtaining the required documents. Our support includes:
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The Luxury Business programme at VIZJA University has been designed to provide students with practical preparation for careers in the premium and luxury goods and services sector. It combines a strong foundation in economics, management and marketing with specialised knowledge of brand image strategies, premium consumer behaviour, emotional branding, and the international dynamics of the luxury market.
Students who choose the Jewellery Design and Gemmology study path take part in a dedicated set of courses focused on the luxury jewellery segment and its associated high-end services.
Subject name | Cummulative amount of ECTS points | Cummulative amount of hours (FT/PT) |
OHS | 0 | 8/8 |
Academic Skills | 1 | 15/8 |
Aesthetics | 5 | 30/20 |
Intellectual Property | 4 | 30/16 |
Marketing Basics | 5 | 30/24 |
Economic History | 5 | 30/24 |
Economics Basics | 5 | 30/24 |
Organization and Management Theory | 5 | 30/24 |
Subject name | Cummulative amount of ECTS points | Cummulative amount of hours (FT/PT) |
Foreign Language I (Elective) | 2 | 30/16 |
Sports and Recreation Activities | 0 | 30/0 |
Philosophy of Happiness | 5 | 45/32 |
Spreadsheet Basics | 1 | 15/8 |
Project Management | 3 | 30/16 |
Accounting Basics | 3 | 30/24 |
Luxury Goods Market | 4 | 30/16 |
Legal Aspects of the Luxury Goods Market | 4 | 30/16 |
Retail and Distribution Management of Luxury Goods | 4 | 45/24 |
Psychology of Prosperity | 4 | 45/24 |
Subject name | Cummulative amount of ECTS points | Cummulative amount of hours (FT/PT) |
Foreign Language (II) (Elective) | 2 | 30/16 |
Sports and Recreation Activities | 0 | 30/0 |
Marketing and Branding of Luxury Goods | 3 | 45/24 |
Microeconomics | 4 | 30/24 |
Luxury Brand Management Strategies | 4 | 30/16 |
Counterfeits and Fakes of Luxury Goods | 5 | 45/24 |
Jewelry Market/Watchmaking Market (Elective) | 5 | 45/24 |
Fashion Design: Couture and Haute Couture | 3 | 45/16 |
Luxury Transportation Market | 4 | 45/16 |
Subject name | Cummulative amount of ECTS points | Cummulative amount of hours (FT/PT) |
Foreign Language (III) (Elective) | 2 | 30/16 |
Quality Management | 3 | 30/16 |
Change Management | 3 | 30/24 |
Art Market | 3 | 45/24 |
Cosmetics and Perfumes Market | 3 | 45/24 |
Luxury Food, Alcohol and Drug Market | 4 | 45/24 |
Macroeconomics | 4 | 30/24 |
Real Estate Market | 4 | 45/24 |
Luxury Hotel, Wellness and SPA Services Market | 4 | 45/24 |
Subject name | Cummulative amount of ECTS points | Cummulative amount of hours (FT/PT) |
Foreign language (IV) (Elective) | 3 | 30/16 |
Gemology and classification of precious stones | 2 | 30/16 |
Jewelry design with consideration of precious stones | 3 | 45/24 |
Certification, valuation and investment in jewelry and precious stones | 2 | 45/16 |
Laboratory identification and authentication of precious stones | 3 | 45/24 |
Project preparation methodology | 3 | 30/16 |
Professional practice (Elective) | 14 | 360/360 |
Subject name | Cummulative amount of ECTS points | Cummulative amount of hours (FT/PT) |
Marketing and Brand Management in the Jewelry Industry | 3 | 45/24 |
History and Aesthetics of Luxury Jewelry | 3 | 45/24 |
Goldsmithing Techniques and Modern Precious Metal Processing | 3 | 45/24 |
Ethics and Sustainability in Jewelry and Gemology | 3 | 30/16 |
Social Project | 4 | 30/24 |
Professional Practice (Elective) | 14 | 360/360 |
The content of the study program may change as a result of efforts to improve the quality of education and adapt the teaching offer to the current challenges of the labor market. Each change is approved by the University Senate and introduced with the aim of preparing students for their future careers in the best possible way.
By choosing to study at VIZJA University, you can be sure that the tuition fee will not change throughout the duration of your studies. You can pay the tuition fee once for the entire year of study or spread over a semester payment. This allows you to decide how you want to plan your expenses.
Year of study | Annually | Per semester* |
I | 3800 € | 2050 € |
II | 3800 € | 2050 € |
III | 3800 € | 2050 € |
*Semester payment is possible from the second year of studies.
Year of study | Annually | Per semester* |
I | 3800 € | 2050 € |
II | 3800 € | 2050 € |
III | 3800 € | 2050 € |
*Semester payment is possible from the second year of studies.
EU and other countries group
This group includes citizens of the countries member states of the European Union and the following countries citizens: Azerbaijan, Belarus, Bosnia and Herzegovina, Montenegro, Georgia, Kazakhstan, Kosovo, Kyrgyzstan, Latin America, Macedonia, Moldova, Russia, Serbia, Tajikistan, Turkey, Turkmenistan, Ukraine, Uzbekistan.
Other countries
The citizens of all the remaining countries.
While studying at VIZJA University, you can take advantage of a wide range of financial support from the state budget and European funds, as well as benefit from special discounts with VIZJA University discount program
You can submit most scholarship applications quickly and easily through your online account.
In the academic year 2023/2024, VIZJA University awarded 800 Rector’s Scholarships, ranging from PLN 400 /month to PLN 1000 /month, depending on the average or achievements. For outstanding sport, artistic or scientific achievements, the Scholarship Committee awarded scholarships of PLN 600 /month.
Detailed information on the possibility of applying for the Rector’s Scholarship is available in the dean’s system.
A sports scholarship may be awarded to a student who excels in sport achievements at least national level. In addition we also encourage our students to take part in additional support programs- eg. the National Academic Representation.
Young sportsmen can count on financial support in the amount of PLN 600 /month.
Detailed information on the possibility of applying for sports scholarship is available in the dean’s system.
A scholarship for people with disabilities may be awarded to a student who has a disability certificate, a disability degree certificate, a ZUS certifying physician’s certificate, a disability group certificate or a certificate of permanent or long-term incapacity to work on a farm.
In the 2023/2024 academic year, depending on the degree of disability, 350 scholarships for people with disabilities were awarded, ranging from PLN 1700 /month to PLN 1900 /month.
Detailed information on the possibility of applying for a scholarship for people with disabilities is available in the dean’s system.
The allowance is a form of emergency financial assistance. Any student who found himself temporarily in a difficult life situation resulting from random events beyond the student’s control can apply for it.The allowance may be granted twice in one academic year, and the allowance is not granted twice for the same random event.
In 2024, we granted 51 allowances for a total of PLN 255 000. The allowances, depending on the student’s situation, were paid in the amount of PLN 2,000 to PLN 5,000 at a time.
Detailed information on the possibility of applying for the allowance is available in the dean’s system.
2023/2024 academic year
800 Rector’s Scholarships
51 allowances
350 scholarships for people with disabilities
12 500 000 PLN was spent in 2023/2024 on scholarships
PLN 1,890,289.35 was spent in 2019/2020 on scholarships
PLN 2,911,662.50 was spent in 2020/2021 on scholarships
PLN 4,158,177.00 was spent in 2021/2022 on scholarships
PLN 7,829,950.00 was spent in 2022/2023 on scholarships
Rector’s Scholarship – highest average: 5,44